KUALA LUMPUR, 27 OCTOBER 2022 – MR D.I.Y, Malaysia’s favourite home improvement store, recently launched its first-ever Deepavali-themed webfilm, called “Paati Veedu” or “Granny’s House”.
The film depicts a little boy, Rohan, who has to stay at his “Paati” or grandmother’s house to help her out and bond with her. However, he finds it challenging to adjust to her ways, and she finds his efforts to help her maddening. The result is a series of comedic mishaps, before they both find a way to communicate and celebrate the season.
The almost 4-minute web film was posted on MR D.I.Y.’s official Facebook and YouTube pages in conjunction with Deepavali. Despite it being the first time the homegrown retailer had developed a Deepavali-themed film, the film has already garnered more than 1.8 million views on YouTube, and 1.3 million views on Facebook, demonstrating that it has hit all the right notes with the Malaysian public.
Watch the full version here: https://www.youtube.com/watch?v=QUgymPnSpzs&t=7s.
For more information about MR D.I.Y. visit its website, www.mrdiy.com, e-commerce platform, www.mrdiy.com.my, and social media channels, Facebook and Instagram.