KUALA LUMPUR, 23 NOVEMBER 2023 – Exciting news for DIY enthusiasts, professional builders, and tradesmen! The renowned international hardware brand, EMTOP, is hosting a ‘Mega Year End Sale’ from 20 November to 31 December 2023, offering a generous 50% discount on over 100 hardware tools.
Customers can explore a diverse range of hardware tools at EMTOP, including discounted products like power tools, power tool accessories, power equipment, air tools, garden tools, hand tools, measuring tools, water pumps, and more. For a full list of tools on discount, please visit https://www.mrdiy.com.my/default/emtop.
In April 2023, MR D.I.Y. Group [M] Berhad [MR D.I.Y.] opened the first EMTOP store. Serving as the master franchisee of the EMTOP brand in Malaysia, the home improvement retailer has expanded to five stores in the Klang Valley.
Commenting on the initiative, MR D.I.Y. Group’s Head of Marketing, Alex Goh, said, “The growing do-it-yourself [DIY] culture in Malaysia has led to increased demand for affordable hardware, tools, and gadgets. As a retailer, our commitment is to support and sustain this culture. Recognising that some people face challenges finding affordable hardware, EMTOP aims to offer a variety of essential hardware products that are accessible and at wallet-friendly prices. With half-price discounts on more than 100 hardware products, the ‘EMTOP Mega Year End Sale’ offers bigger savings and is not to be missed. At the end of the day, we want everyone to be able to participate in DIY.”
Goh added that EMTOP’s half-price deals are irresistible and mentioned power tools like angle grinders priced at RM120 [Normal Price: RM240] and rotary hammers at RM245 each [Normal Price: RM490]. “We have a great range on offer; please do check them out at our EMTOP stores as well as online at mrdiy.com.my,” said Goh.
The initiative also featured three EMTOP ambassadors generated by Artificial Intelligence [AI] to enhance the customer shopping experience at the hardware store.
EMTOP is a globally recognised international brand, favoured by DIY enthusiasts and professionals in the building industry. Trusted in 80 countries worldwide, EMTOP produces a broad range of hardware products known for their quality and resilience. The range comprises over 1,000 products, including power tools, power tool accessories, and power source tools. Additionally, EMTOP tools use a standard battery across their 100+ tools, making it convenient and efficient for users.
To learn more about EMTOP and the launch activities, visit EMTOP’s website emtop.com/my, and its social media channels, Facebook and Instagram. For more information about MR D.I.Y., visit MR D.I.Y.’s website, mrdiy.com, e-commerce platform, mrdiy.com.my, and its social media channels, Facebook and Instagram.
