Kuala Lumpur, 26 August 2023 ‒ Santan, AirAsia’s growing F&B brand, is elevating partnerships to new heights with its collaboration with A.Cross Creations to launch premium mooncake gift boxes onboard AirAsia flights.
Each expertly curated gift box comprises six neatly-packed premium mooncakes with a medley of flavours. Those yearning for traditional flavours will love the classic Red Bean and Pandan with Creamy Coconut Paste and Coconut Flakes flavours. Alternatively, dig into these two flavourful twists to mooncakes – Matcha and Red Bean Omochi and Low Sugar White Lotus with Single Yolk, or treat your tastebuds and eyes to the Pure Lotus Bunny and Red Bean Bunny flavours – a design inspired by the rabbit, a symbolic animal to the history behind the Mid-Autumn Festival.
A bite full of these goodness-packed gems is sure to get you in the festive mood. These aesthetic gift boxes also come with two sachets of Santan’s 92 Signature Blend coffee and two DIY mobile planes. The 92’ Signature Blend which received a remarkable 92-point rating from the world leading Coffee Review and is available onboard AirAsia flights, is a must-have for all coffee connoisseurs. Made through freeze-dried technology, this blend exudes a tantalising aroma and freshness like no other. Unlike regular instant coffee, a cup of the 92’ Signature Blend is additive-free and dissolves perfectly to give you a rich cup of Joe. A.Cross Creations x Santan premium mooncake boxes are priced at RM168 each, and are available exclusively on all AirAsia flights with codes AK and D7 until stocks last.
General Manager, Retail & Food Operations of AirAsia, Catherine Goh said: “We are proud to announce this partnership with A.Cross Creations as we genuinely believe in the power of our local talents and homegrown brands. As we usher in the Mid-Autumn Festival, a pivotal season in our melting pot of cultures, we are delighted to offer Moonship, delectable designer mooncakes with flavours as diverse as the skies we traverse. We look forward to serving the celestial collaboration to more than two million AirAsia guests monthly.”
Founder of A.Cross Creations, Rachel Yeoh said: “We are pleased to be collaborating with Santan (AirAsia) as their first partner in gifting. Founded in 2021 to reimagine what gifting can look and feel like, our collections bring creative design and thoughtful curation to the forefront of unboxing experiences, ensuring the most unique of celebrations.”
Santan and AirAsia Inflight Duty Free are no stranger to entrepreneurial collaborations with up-and-coming and seasoned brands. In the past year, it has joined forces with style icon and fashion designer Dato’ Jovian Mandagie to introduce limited edition AirAsia x Jovian products onboard, as well as oral care brand Gigi. Santan also recently launched a new delectable item to its inflight meal menu, the first-of-its-kind Pak Nasser’s Plant Based Nasi Lemak – the same great taste with meat-free alternatives.
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