G-SHOCK Unveils a New Chapter of Its Tough Like You Campaign, Redefining Toughness Through Unyielding Resilience and Personal Triumphs with the G-STEEL GM-2110D Series

Malaysia, 04 October 2024 – As October ushers in vibrant colour trends, CASIO G-SHOCK elevates its legacy of toughness with the debut of the G-STEEL-GM-2110D Metal Series, marking a bold new chapter in the TOUGH LIKE YOU campaign.

Through the campaign, G-SHOCK acknowledges the everyday heroes who conquer challenges with unwavering resolve. Each timepiece in this series embodies the spirit of toughness, not only with its robust design but also by reflecting the wearer’s journey.

Every scratch and dent becomes a symbol of perseverance and triumph, making this collection a true reflection of the resilience that defines its users.

Available in five striking colours, the GM-2110D Metal Series continue to celebrate the essence of strength, resilience, and relentless ambition. This collection seamlessly combines radiant tones with exceptional durability. Featuring a premium stainless steel metal band—the first in this series—it redefines sophistication in watchmaking, offering both a bold statement and practical functionality.

Complementing its dynamic colour schemes, the GM-2110D Series features a stainless steel bezel and an innovative Carbon Core Guard structure, encapsulating the spirit of Japanese craftsmanship, merging refined elegance with robust durability for those who tackle life’s challenges with unwavering determination.

Splash of colours to define every personality
Available in sky blue, navy, lime green, orange and silver, the GM-2110D timepieces feature a lustrous IP finish achieved through advanced metal plating and colour-coating. The inset dial rings, with their similar metallic finishes, add a striking three-dimensional effect, giving each watch a brilliant and sophisticated appearance that complements diverse individual styles.

Shock-resistant structure with a metal bezel
Honouring both robustness and elegance, the GM-2110D Series boasts a shock-resistant structure housed in a stainless-steel bezel. The meticulously forged and polished octagonal bezel blends hairline and mirror finishes, while the glass fibre-reinforced resin inner case enhances G-SHOCK’s renowned resilience and shock absorption.

Metal band: Adding further textural sophistication
Tailored for those with dynamic lifestyles, the GM-2110D Series integrates a versatile analog-digital display, 20-bar water resistance, and a suite of functional features. This model, the first in the GM-2100 line to include a metal band, boasts a refined and texturally sophisticated design, enhancing its versatility for both casual and professional occasions.

The GM-2110D Metal Series embodies the spirit of toughness that defines its wearers. This series is more than a watch; it is a tribute to every individual who faces daily challenges with resilience and strength.

Each timepiece mirrors the enduring spirit of its owner, transforming every scratch and dent into a mark of personal triumph. The GM-2110D Metal Series is not just an accessory—it’s a badge of honour for people who out-tough the toughest of days.

The GM-2110D Metal series is available in all G-SHOCK stores and CASIO’s online store in Malaysia.

You may visit the official website at https://gshock.casio.com/my/tough-like-you/

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