October 22, 2024, Kuala Lumpur – Global apparel retailer UNIQLO today announces the launch of the global limited-edition UNIQLO x Marimekko Fall/Winter 2024 collection, making it the third of three limited-edition collections this year with the renowned Finnish design house Marimekko. The theme for this collection, inspired by the rich nature of the Nordics, is about moments in the forest and fall foraging with family, friends and loved ones.
Four iconic Marimekko prints
Marimekko’s globally renowned art of printmaking transforms UNIQLO’s universal silhouettes to brighten everyday moments. The tonal colour palette, inspired by autumnal landscapes from morning mist to darkening evenings, beautifully colours crisp autumn days. This season’s collection features a total of four distinctive Marimekko prints from leading designers. The prints include three from Maija Isola, which are Seireeni, Kimalainen, and Koppelo, and Suomo from Annika Rimala,. These nature-inspired archive motifs bring warmth and serenity through their bold and timeless expression.
Knitwear, outerwear, and accessories in autumnal colours to coordinate in the coming season
The lineup of women’s and girls’ items allows wearers to enjoy functional layering in coordinated colours and matching patterns. The collection includes warm and soft fleece cardigans, comfy lambswool knits, and UNIQLO winter staple HEATTECH items. Vivid accessories such as padded scarves and drawstring bags add a stylish touch to seasonal outfits.
Rebekka Bay, Creative Director at Marimekko, said:
“We are excited to launch the Fall/Winter 2024 limited-edition collection, inspired by the Nordic tradition of fall foraging and spending time together with your loved ones. This over-arching theme of joy and optimism is at the heart of Marimekko’s art of printmaking, and we are pleased to able the share this with a wide, global audience in collaboration with UNIQLO.”
Yukihiro Katsuta, Fast Retailing Group Senior Executive Officer and Head of R&D for UNIQLO, said:
“Marimekko prints are often inspired by nature, and for this collection, we chose a selection of prints that would be perfect for crisp autumnal moments from sunrise to sunset. The latest UNIQLO x Marimekko collection includes items for both women and girls. We’re delighted that we have been able to collaborate three seasons this year and hope that everyone enjoys the lineup over the beautiful seasons to come.”
Fall/Winter 2024 UNIQLO x Marimekko Limited-Edition Collection
| Release Date: | Friday, November 1, 2024 |
| Availability: | Available at selected stores in Malaysia and the uniqlo.com online store |
| Special Website: | https://www.uniqlo.com/my/en/contents/collaboration/uniqloxmarimekko/24fw/ |
| Selected Stores: | https://www.uniqlo.com/my/en/contents/collaboration/uniqloxmarimekko/24fw/store/ |
