Kuala Lumpur, 23 September, 2024 — OATSIDE, a leading producer of creamy oat milk in Asia, is excited to announce the expansion of its OATSIDE Coffee range with two new flavors: Caramel Macchiato and Mocha. These bold additions, crafted with a carefully roasted blend of coffee beans and OATSIDE’s signature Barista Blend oat milk, embody the tagline “OATSIDE and Coffee, It’s So Ngam!” and seamlessly fit into your daily routine, allowing you to enjoy your favorite coffee anytime, anywhere. Since its launch in Malaysia in 2022, OATSIDE’s Barista Blend has gained a devoted following among cafes, baristas, and consumers, making it the perfect base for these new blends tailored to the high standards of coffee enthusiasts. The new variants will make their debut at the Ping Min Coffee Festival 2.0 in Kuala Lumpur from 27 to 29 September 2024.
“We launched our Pocket Packs earlier this year in Malaysia and received an incredible response to our OATSIDE Coffee Oat Lattes. This enthusiasm inspired us to introduce Caramel Macchiato and Mocha, ensuring there’s something for every coffee lover. The Mocha features a rich, chocolate-forward profile, while the Caramel Macchiato balances strong molasses and toffee notes with the coffee’s bitterness. These flavors not only taste amazing but also adhere to Singapore’s Nutri-Grade B guidelines by maintaining low sugar levels,” said Benedict Lim, OATSIDE’s Founder and CEO.
Meet OATSIDE Caramel Macchiato and OATSIDE Mocha
| CARAMEL MACCHIATO | |
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Get ready to be mind blown by your coffee routine with OATSIDE’s Caramel Macchiato! This ain’t just any cup of joe — it’s a daring blend of creamy oats and caramel swag that’s here to shake things up. Say goodbye to boring brews and hello to a caffeinated adventure!
Perfect for mornings when you need a kick and afternoons that demand a treat, OATSIDE Caramel Macchiato is your go-to for unleashing your inner rebel and indulging in the luscious goodness of oats and caramel in every sip. |
| MOCHA | |
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Can’t decide between chocolate or coffee? Have both with OATSIDE Mocha.
Meet OATSIDE’s Mocha: the cheeky blend that’s here to shake up your coffee game. Picture this: a rebellious marriage of expertly roasted blend of coffee beans and the velvety smoothness of oats, all in one irresistibly creamy concoction. Dairy-free and lactose-free, it’s perfect for those who crave a luscious mocha experience without any compromises. Every sip is a harmonious blend of deliciousness and indulgence. |
Both OATSIDE Caramel Macchiato and OATSIDE Mocha are made with expertly roasted coffee beans paired with the same OATSIDE oat base that you love, are plant-based, free of cholesterol and lactose with low saturated fats. Soon to be available at Family Mart, 7-Eleven, myNews, CU, Emart, Lotus, Jaya Grocer, Village Grocer, AEON, Shopee, TikTok Shop, and more.
Dive into the vibrant world of coffee at Ping Min’s Coffee Festival 2.0, where OATSIDE proudly joins as an official partner to celebrate Malaysia’s love for all things coffee. From 27-29 September at Piazza, Pavilion Bukit Jalil, festival-goers can expect a blend of exciting activities and exclusive opportunities to bring home OATSIDE’s latest coffee flavour pocket packs and exclusive merchandise, available while stocks last.
In collaboration with Golden Dough, get ready for an exhilarating experience with the Giant Dice Jam. Pair up with a friend and face off in a thrilling test of coordination as both participants roll giant dice simultaneously. The challenge? Match the same side three times within a 15 seconds. A successful match rewards winners with a delicious Doughfee, filled with creamy OATSIDE Coffee.
For an extra spin of excitement, purchase a bundle of 3 OATSIDE Coffee Pocket Packs for an exclusive price of RM9 to unlock the chance to play Twin Spin. Align matching icons on two spinning wheels for the opportunity to win fantastic prizes!
Don’t forget to cool down at the Slushie Station, where signature OATSIDE Coffee flavors are transformed into refreshing slushies – a frosty twist on your favorite blends. Enjoy an OATSIDE slushie in two ways: win a “FREE OATSIDE SLUSHIE” through the Twin Spin challenge or purchase one for just RM7.
OATSIDE coffee series will be at Ping Min Coffee Festival 2.0 for a weekend of flavour, fun, and exclusive goodies. Whether you’re a coffee enthusiast or just looking for unique activities, there’s something ngam sekali—perfectly suited—for everyone to enjoy.
